PLAYSTUDIOS today announced the global release of myVEGAS Slots for iOS and Android – the first mobile game offering real-world rewards to players. This move brings the proven success of PLAYSTUDIOS’ social casino gaming model from the web to mobile devices. More than 100,000 players have already redeemed over $10 million worth of real-world rewards as part of the program offering on the web. PLAYSTUDIOS expects to increase its market reach by 200 percent with the launch of myVEGAS Slots for mobile devices. myVEGAS also added four new rewards program partners to the roster, including Cirque du Soleil, House of Blues, Sugar Factory and the Las Vegas Monorail Company.
“We’re excited to bring our unique blend of compelling games and real-world rewards to mobile players everywhere. Nothing in the Apple or Android marketplaces captures the fun and value of Las Vegas as faithfully as myVEGAS. Now mobile players everywhere can enjoy the aspiration, entertainment, status, and comps that make Las Vegas so great,” said Andrew Pascal, Founder, President and Chief Executive Officer of PLAYSTUDIOS. “Launching our new app is a huge step forward for us as we connect with a rapidly expanding, increasingly global, mobile audience.”
Tom Mikulich, Senior Vice President of Business Development for MGM Resorts International, said, “MGM Resorts International is focused on providing memorable customer experiences through our world-class resorts, restaurants, and shows. The mobile launch of myVEGAS Slots represents a significant opportunity for our rewards partners within M life. It allows us to provide a unique and accessible way for our customers to engage with brands they already love – and to discover new ones that will equally delight.”
myVEGAS Slots is a free-to-play mobile casino gaming destination, developed by PLAYSTUDIOS. Players can earn points by playing a wide variety of slot games, including Mirage, Excalibur, New York New York, Frontier Fortune, Pirates Cove, Luxor and more. In each game, audiences play for the chance to accrue chips, loyalty points, status and real-world rewards. In addition, players can earn special bonuses by advancing through their own virtual Vegas by completing fun challenges, puzzles and battle rounds.
PLAYSTUDIOS has captured the essence of Las Vegas by offering an expansive collection of real-world rewards from a variety of resort, entertainment, and leisure companies. myVEGAS is the only casino game destination where players can redeem points for free Las Vegas rooms, meals, show tickets and more from some of the hottest resorts in town, including Bellagio, ARIA, MGM Grand, Mandalay Bay, The Mirage, Monte Carlo, New York-New York, Luxor, Excalibur and Circus Circus.
PLAYSTUDIOS carefully curates the collection of partners and rewards that are offered to its players, ensuring that each reward fits the vision and market positioning of the game. For this reason, the company is thrilled to welcome Cirque du Soleil, House of Blues, Sugar Factory, and Las Vegas Monorail to its portfolio.
For additional myVEGAS Rewards Program information, visit: http://www.myvegas.com.
To learn more and download the mobile apps, visit: